Having a presence on Facebook always makes sense. It has 2 billion active users every month. Bust still it is not easy to generate customer leads through Facebook accounts. To generate leads, the Facebook page has to be created with a profound strategy for it to get noticed, liked and engaged with. We are providing you with top tips for a Facebook page. Have a look:
Many people make a personal profile for their business. This is a grave mistake. By doing so you are losing out on all of the content creation tools, paid promotional opportunities, and page analytics/insights that are available on the Facebook Business Page. Additionally, connecting to a personal profile requires your prospective clients to send you a friend request which is an additional hassle for them that you do not want. To know more in detail, how you can set up your business profile effectively, read our blog on effective ideas to set up a Facebook page for dental practice.
While choosing a profile picture, keep branding in mind. Choose a picture that the prospective customers can recognise or relate to. It can be your company logo in case of an established brand, to your own photograph if you are a known figure. This is important because this picture will show up in the search results on the top of your Facebook Page and people will like it or share it only when they can relate to it.
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